Everything here is public somewhere else too, most of it at resume.sam-rogers.com, where each claim lists its evidence path.
Results
Work led by Sam Rogers, our President and Principal Consultant:
- About 1,000 to about 10,000 certified partners in year one. Built and led the first YouTube Certified Online Training Program at Google: wrote scripts, directed shoots and post-production, produced the certification exam, stood up the LMS. The program’s managers reported the numbers; the target was met.
- 80% adoption in 30 days. Launched an AI-enabled training platform for a 200-person shared services team in Portugal for Convatec, measured in workflow use rather than course completion, then rolled it out to four countries.
- 90% smaller catalog, 40% faster delivery. Streamlined Convatec’s learning content while utilization went up. The Innovation and Learning Organizational Health Index score moved from 48 to 74 in 18 months.
- Cleanest compliance audit in company history. Architected and led Convatec’s international document-management-to-LMS integration so the audit team could verify it without taking anyone’s word.
Clients we can name
Google/YouTube, Convatec, National 4-H Council, Deloitte, Robert Half/Protiviti, Sunrun, Silicon Valley Bank, ADP, AAA, StrongLoop. Technical training, certification programs, learning systems, AI adoption. Executive and board briefings at Convatec, AAA, and ADP.
What clients say
Four named testimonials from Google/YouTube, Convatec, BAE Systems, and StratTech Solutions. Read them.
Things we’ve built
We build in the open, partly to stay honest about what AI-assisted work can do. Harnessie verifies agent-written pull requests claim by claim. Siteline scores whether AI agents can use a website. skill-a11y-audit is a portable accessibility audit for coding agents. Full list.
We also produce Signals & Subtractions, a weekly show hosted by Sam for people who have to decide what their organization should do with AI, and what it should stop doing.
Writing
Our Engineering Trust series covers trust in AI-enabled decisions. Sam also wrote Just Do The Thing and hosted the Doable Change podcast in 2017, before Signals & Subtractions.
Who you’d be working with
Sam Rogers, President and Principal Consultant. Twenty-five years across learning systems, media production, HR technology, and operations, most of it as the person who had to make a change actually land. Utah, remote-first, often in the San Francisco Bay Area. Prosci Certified Change Practitioner, Kirkpatrick certified, Strategic Privacy by Design, ATD Applying AI in L&D, and four Anthropic certificates from 2026.
About Snap Synapse, the company, since 2004. Sam is also open to the right in-house role; the case for that lives at resume.sam-rogers.com.
Ready when you are
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